75. TRUCE your first stop to choosing toys
What if you there was a resource that helped you with your holiday gift buying that focused on play and not marketing? Written by Early childhood educators and parents and free.

TRUCE have done exactly that and today’s interview is all about media, marketing, holiday gift guides with Dr Diane Levin Professor of Education at Wheelock College in Boston, author of several books and hard working play activist and founder of CCFC and TRUCE
Diane .E. Levin
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Show notes::
We learn
- about TRUCE- teachers resisting unhealthy children’s entertainment
- Toy and holiday guide { resource}
- how to counteract the harmful impact of marketing and media on children with examples{ resource} Read more..
Raising Playful Tots show 27: Inspired to live a commercial free childhood
In this 28 minute podcast you’ll learn about Josh Golin from the Campaign for a commercial free childhood. Josh fills us in on many ways to reduce the commercialism in our children’s lives and catches us up on developments that led to the Einstein DVD refund in 2009.

You can download the MP3 file for this podcast directly by clicking here, or you can subscribe through iTunes.
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Show notes
00:00 Introduction and Welcome
00:45 Road trip ideas
02:00 Take an Audio book for a road trip.
03:30 Love hearing about what play is happening with you. Email me. or Voice mail 214 615 6506 ex 3998
04:00 Introduction to Josh Golin. Einstein DVD refund.
06:03 What is the mission of the CCFC?
07:04 How many ads do children really see in a year and has that changed much over time?
In 1983 $100 million a year was spent on Advertising to children by 2008 $17 billion dollars.
09:25 Pester power and marketing strategy
12:18 Merchandise and the parent: Do you feel judged for wanting a room in a character for your child?
12:31 Why you need to reduce screen time and how keeping screens out of the bedroom helps.
14:30 Einstein DVD refunds 2009 What happened?
17:06 How can you take a shower without putting my son in front of a Baby Einstein?
18:01 How do you find better toys that are not expensive and not commercial as well?
20:01 Do we buy too many toys now?
21:41 Fact sheets to help learn more about a commercial free childhood found at Campaign for a commercial free childhood.
Caldecott Books of 2010 | Spoon | Savvy Summer Play- Relax magazine
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This show is part of the moms talk radio network
Looking for play activities?
Raising Playful Tots #9 Do you evaluate play?
Last year was the year of playing outdoors for our family.It got me thinking about how or if we evaluate play in our family. It is never to late to start.
Download this evaluation to get you started.
I share two articles I discovered this week that have ramifications on our play decisions
Family time recommendation
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Cranium Cariboo is a big hit.
Links mentioned in the show
Question of the week is a quote from the Babble Susan Linn article: Would you say there is a class difference in access to non branded low tech toys and if so what can you do to address this disparity?












